[acc-cca-l] Presentation, May 18 = > Building a “digital machine” to study emotions about nature and animals on Twitter

[Isaac Nahon-Serfaty]

[△EXTERNAL]



May 18 2022 @11am  - Isaac Nahon-Serfaty (University of Ottawa) &  Christian Alejandro Del Corral (CIFP César Manrique, Spain – Erasmus scholarship)

Title/Titre: Building a “digital machine” to study emotions about nature and animals on Twitter

Inscription/registration : https://us02web.zoom.us/j/81648989967?pwd=bXJGODlLQXJaQW95S0pMdktFRGRSQT09

Abstract:

The object of this study is nature and the “natural” understood as the non-human, including non-human sentient beings, the plant and mineral kingdoms. The main goal is to expand our understanding of the economy of emotions to the field of nature and the “natural” that are part of several public discourses (e.g. ecologism, animal rights, green activism, veganism, etc.). Placing the visually grotesque and kitsch (i.e. sentimentalism cloyingness) in the communication battleground of nature and the “natural” contributes to highlight the role of the sensible and sensations in shaping public ideas, perceptions, opinions, attitudes and even behaviours. In this presentation, we will focus on the methodology of this research and, particularly, the development of a “digital machine” using algorithms, AI, and other programming tools to analyze texts, emojis, images and online conversations.

[cid:d88e4c83-aa0a-4ccf-9967-8cb64b64d935]
Isaac Nahon-Serfaty
Professeur agrégé/Associate Professor
Communication
uOttawa (Canada)
Website: https://criticaleducationcritique.blogspot.com/
Twitter: @narrativaoral
[cid:4a74b00f-f547-4199-a30a-3be668bc81b3]
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